Practice areas

Pick Your Practice Area

Each page is written for how that practice area is actually searched, chosen and retained — including the rules it has to work within.

The first firm that answers usually signs the case.

Legal enquiries are decided on trust and speed. People read for weeks, then contact two or three firms in an afternoon — often outside office hours — and retain whoever responds first with something that sounds like understanding rather than a sales pitch.

So we build pages that answer the real question, intake that works at 10pm on a Sunday, and tracking that ties spend to signed consultations rather than clicks. All of it within your jurisdiction’s advertising rules, reviewed by your firm before launch.

  • A page per practice area, written for the actual search
  • After-hours intake that reaches a person fast
  • No outcome guarantees; disclaimers where they belong
  • Reporting on consultations booked, not impressions
How our campaigns work
Getting started

What the First Month Looks Like

Audit first, agree the plan, build the pages, then turn on demand.

01Week 1

Audit & competitors

Where you rank, what rivals pay per click, and what your current site does with a visitor. Free, before you commit.

02Week 1–2

Agree scope & compliance

Which practice areas to lead with, and the advertising rules your firm works under — agreed in writing.

03Week 2–6

Build the pages & intake

Practice-area pages, consultation booking, after-hours agent and call tracking.

04Ongoing

Measure signed matters

Reporting that ties campaigns to consultations and signed cases, so spend follows results.

Questions

Legal Marketing Questions

What firms ask before appointing a marketing studio.

Do you understand attorney advertising rules?

We build to them: no outcome guarantees, no prohibited claims, disclaimers where your jurisdiction requires them, and testimonials handled to your bar’s rules. Your firm reviews everything before it goes live — we are marketers, not your compliance counsel.

My practice area is not listed. Can you help?

Yes. The seven above are where we have the most experience, but the method — answer the real question, make intake instant, track to signed matters — applies to any practice area.

Can AI handle legal intake?

For capturing details and booking consultations, yes. It is explicitly instructed never to give legal advice or predict outcomes, and to hand anything approaching either straight to your team.

How do you measure success?

Consultations booked and matters signed, tied back to the campaign and page that produced them. Rankings and impressions are inputs, not the report.

Want more consultations booked?

Phone number(800) 519-0018
What you get back
A straight answer on whether we can help, what it would take, and roughly what it costs — no pressure either way.

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